Introduction
When we look at modern marketing methods, proving email marketing is very effective. ROI on an organization's effort can be as high as 3800%, or $ 38 for every dollar spent. Consider that 77% ROI comes from segmented, targeted, and triggered campaigns. Position the above email marketing. But the reach of email marketing goes far beyond ROI, as we can see by evaluating the statistics of various organizations. The process of collecting email addresses can vary from very basic where email marketers use simple methods to collect their contact lists
A very sophisticated method to attract new customers. If a marketer buys a list of contacts, that is definitely the wrong way to build a business. This produces unsolicited mail, which is not only prohibited but generates massive emails sent to people who do not want that information. Recipients face major problems with spam. Solving this problem is one of the toughest problems in IT. Even today, we have no effective way of eliminating irrelevant big waves
content. The most common way to collect simple mailing lists is through the use of public directories. This is not a good choice for collecting a target list and usually, the ROI of that email campaign is very low.
For good email marketing results, proper targeting and segmentation is very important because it isolates only those recipients who may be interested
content. Both B2B and B2C, up to 82% of companies use email marketing as their own preferred method of communication with customers. Marketing automation helps them to prepare and automate the customer maintenance process they are told. 95% of companies that use automation marketing also take advantage of email marketing.
What is EMMERES
EMMARES is connecting high-quality email content to interested recipients. Encouraging better quality content, lower frequency, and fair content evaluation, EMMARES presents new value, expands the audience for email marketers and a bit of spam with just the desired content for the recipient. EMMARES - Email Marketing Rewarding System is a very lucrative evaluation system from email marketers ( senders ) as well as email recipients ( all email users ).
Mission EMMERES
- Email marketing is used more than other digital marketing channels, but the impact is not like that. This is due in large part to the fact that so much content used in email marketing is incredibly low quality. Customers want information that email marketers have to offer but they will not receive low quality information. Using smart services offered by EMMARES, users will eventually be able to get marketing content emails up to their standards and tailored for them based on their gender and territory. Our mission is to make the world spam-free and play a major role in uncovering the dynamic possibilities of content evaluation and smart delivery systems.
Vision
- We envision a world in which email marketing content is of a significantly higher caliber. With our services, email marketers will be encouraged to consistently produce better content over time. Trusted evaluations will help all of us to minimize spam.
- EMMARES is going to start a new golden age of email marketing. We want email marketing to represent trust and quality in people’s minds.
How does it work
- Email marketers
By signing up for an EMMARES system, MARKETING emails get a chance to reach more targeted customers who are interested in their content. Because they send the content received by the recipients well, they get a chance to use the EMMARES system to expand their reach and work towards better outcomes and higher ROI. They invest in a useful pool, which is the basis for rewarding EMMARES users ( recipients of email ), who evaluate their content.
- Email recipient
In return for evaluating the content they receive from various email marketers ( senders ), recipients get tokens from prize pools. For each assessment, email recipients ( users ) receive tokens from email marketers whose content is evaluated.
Problem
Email has become one of the most widely used forms of communication In today's world, email ( along with texting and social media ) has all replaced traditional and landline letters, which are the mainstays form of communication just a decade ago In February 2017, the Radicati Group estimated the number of worldwide user emails to 3.7 billion and the number of emails sent per day was about 269 billion. The number of very large emails is equivalent to nearly 2.4 million emails sent every second and about 74 trillion emails sent every year.
By 2015, the Radicati Group's estimate is 205 billion emails per day. That number will just keep getting bigger. ( Lifewire.com - by Heinz Tschabitscher ) Sending emails faster and more convenient than ever before. As shown in the statistics collected by Hubspot.com, suspension of value emails for senders and recipients. However, there is a big difference. between high quality and low quality email.
We envision a world where email marketing content is highly relevant. With our services, email marketers and anti-spam providers will be able to produce better content and they will be rewarded for it. EMMARES is about to usher in a new golden era of email marketing. We want marketing emails to represent trust and quality in the minds of people.
Solution
EMMARES has the potential to disrupt the digital ad market by providing excellent investment returns, much more important than traditional online advertising. As the first service of its kind, EMMARES provides a new approach to online advertising through email channels and provides a new dimension to email marketing.
Enriching the quality of contact lists and generating new leads and traffic is the most frequently mentioned marketing objective. Providers spend most of their budget in this arena in the hope of achieving that goal. The most common way we do today is through web advertising. There are many different techniques to increase engagement, but they all share a common goal - to build constant contact and communication with potential customers. Classic web ads are used to collect email addresses and get permission to send content via email. Statistics and forecasts suggest that only Google generates more than $ 19 billion dollars in advertising. The conversion rate through these channels is much higher than through traditional channels and varies across sectors.
Through evolution, marketing evolved from classic marketing communications tools and advertising methods to digital. This changed the core concept of marketing. The importance of fading classic TV and media and, with targeted budgets and e-campaigns, e-marketers can now achieve better and more measurable results. At this time, everyone can calculate the cost per new lead or cost per click on their website and see the conversion rate.
Email marketers use innovative techniques to measure and improve processes through the web presence. A / B testing, the technique of maximizing marketing or automation engagement is the most common.
But Email remains the only area of web presence, where results can not be achieved in an easy way just by paying for added digital. Getting targeted new customers is still one of the most important goals, because targeted customers mean better conversions.
Currently, with the possibility of surprising blockchain technology, we can introduce EMMARES smart service, which brings together information sources with consumer information. This results in a higher ROI and clearly targeted prospects. We hope that the revenue provided for web advertising will be partially allocated to email marketing and this will result in better ROI.
Who benefits from EMMARES
Email marketers - Publishers
Our unique, transparent model is based on encouraging publishers to send good, interesting and relevant content. As a Publisher you are collecting reviews from your leads and from your targeted audience in return for tokens from your rewarding pool. As a result you are :
- building your reputation as a quality Email marketer,
- getting access to new, exactly targeted recipients who are interested in your type of service / topic / product,
- enhancing recipients engagement.
Token buyers
By purchasing EMMARES tokens, you are securing significant privileges as a (presale) token holder as well as supporting a new, expanding project with huge potential. You get to be part of a system, which represents the future of
Email marketing world where everyone gets only the content they are interested in and Email marketers get higher ROI.
Mailing recipients - Evaluators
As a participant in EMMARES community, you get tokens in return for evaluating the Email content you receive. It is that simple. You also get the possibility to subscribe to the highest scored email marketers. How can you use the tokens you collect :
- Exchange tokens with marketers or
- use them for your own rewarding pool ( If you are a Publisher as well as Evaluator ).
Emmares Stage 1
- Quality assessment system with incentives for contributors
- Gender / region and quality information
- EMA Token to access ESP services, rewarding the budget
- EMA Token as a reward for assessing emails received
- EMA Token on the exchange
Emmares Stage 2
NOW
- I can choose - only for certain senders
- I have to unsubscribe manually if the quality decreases
- I have to find a source
- Email Marketers must have mailing lists sorted by marketing campaigns
- Email lists are static and only expanded by new opt-ins through campaigns and other marketing communication tools
- Static receiver / sender connections
AFTER EMMARES
- I can choose what kind of information I need and, more importantly, to QUALITY information
- Unsubscribe if quality decreases
- I just need to know which info interest me and let the system know which marketing messages are allowed, whether I know the sender or not
- The email list is dynamic. Marketers only need to maintain high-level quality and categorize information by type
- Dynamic sender / receiver connection
Token Distribution
- Pre-ICO: 01-15.03.2018
- ICO: 19.03-19.04.2018
Token
- EMA Course: 1 EMA = $ 0.12
- Total token: 500,000,000
- Minimum target: $ 2 million
- Final target: $ 22.5 million
Bonus
- Pre-ICO + 20%
- First day of ICO + 10%
- First week of ICO + 5%
Token Distribution
- 51% - ICO
- 23% - stimulate creation of new account
- 17% - for founders and teams
- 5% - for strategic partners in the future, ambassadors, advisers
- 3% for initial investors
- 1% - Bounty
Distribution of funds
- 30% - development
- 25% - server location
- 20% - Marketing
- 15% - operational costs
- 10% - legal fees
List of ICO
Roadmap
Team
SYSTEM AND SECURITY
COLLABORATIONS
LEGAL AND ADVISORS
Supporters
For more information, please visit the EMMARES Media and Social website below :
- Website : https://emmares.io/
- Facebook : https://www.facebook.com/emmares.io/
- Twitter : https://twitter.com/emmares_io
- Telegram : https://t.me/emmares
- Media : https://medium.com/emmares
- Linkedin : https://www.linkedin.com/company/emmaresio/
- White Paper : https://emmares.io/whitepaper.pdf
Author Article : Boyambon07
ETH : 0xE4Dcb7142A7fB9E3090059B69CedfEb88B2D2690
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