boyambon07: GESE - BLOCKCHAIN TO HELP YOU WATCH WHAT YOU DRINK

https://gese.io/

What Is Gese

Gese is a unique community of ordinary consumers who want to ensure the quality of goods purchased, local companies are advanced in platforms, and brands that use the platform to gain access to their target audience

Gese is a marketing tool that provides reliable statistical data for brands, as well as social applications that enable consumers not only to protect themselves from fake alcohol, but also to gain rewards in the platform.

Gese is implemented using NFC-tagging and blockchain technology, which allows it to trace every bottle from manufacturer to consumer while filtering out counterfeit products.

Now, to choose the appropriate alcohol and authentic, you do not need to take any photos. The tag itself will activate the phone from close range, start the app and release all necessary information.

The idea of Gese is a direct result of extensive consumer market research and long-term communication close to the big manufacturers.

It has been designed to solve multi-million loss problems and remove threats to consumer health.

Pavel Boboshik Vice-President Member of the Senate International Beer Convention from the Czech Beer Executive Board and the Founder Association of Gese Gese

ALCOHOL MARKET PROBLEMS

Until now, liquor advertising is facing five key issues that go with it :

Manufacturers lose cash as a result of the spread of counterfeit goods
Brands can not improve their products due to the authorized confinement and low productivity of existing equipment
The neighborhood seller is having trouble finding new clients
Specialty liquors can not attract businesses for their business use
Buyers are seen with the problem of choosing quality liquor in a useful area and at a reasonable cost.

THE PROBLEM OF FAKE PRODUCTS

One of the main hurdles for liquor makers is the sheer number of counterfeit goods available. In accordance with the EU Intellectual Property Office ( EUIPO ), only for EU states, fake liquor causes an annual loss of € 1.2 billion. EUIPO contemplates that the issue affects liquor brands, as well as related businesses of the retail, agriculture, and equipment assembly agreements. The creation of counterfeit liquors in EU countries has so far resulted in the loss of 23,400 workers. Production misfortunes were extensive in emerging markets, where radical financial changes in the 1980s and 1990s led to the spread of forbidden products. As per EUIPO, in the East

European countries, for example, Romania and Bulgaria, the level of fake liquor exceeds 10%. As shown by the Russian Ministry of Health, up to 30% of the liquor sold in Russia is fake. Not just the normal mass-size liquor makers, but those with world-class values are also experiencing fake adverse effects. For example, in 2016, Italian police found 9,000 pitchers of Moët and Chandon champagne. The retail cost of that part is valued at € 350,000.

INVESTMENT ADDITIONAL PROBLEMS FOR ALCOHOL RELATED PROJECTS

The liquid specialty market is at a dynamic development stage. Along with Grand View Research figures, world bidding for art drinks is required to reach $ 502.9 billion by 2025. Moreover, the hard liquor market will grow to $ 80.43 billion.

Effective business improvement requires entrepreneurial speculation. Crowdfunding is one of the most dynamic ways to fund private business. This gives decent criticism to potential clients. One can assess the level of enthusiasm for the effort by looking at the achievement of increased support. Also, interested financial specialists can enable business visionaries to deduce their thinking and further use.

Therefore, the financing of the liquor business with the help of crowdfunding deals with two temporary problems :

drawing in stores
drawing in the target audience

https://youtu.be/XkYcy7AmRHs

GESE IS A SOLUTION

The Gese venture allows buyers to find quality products on store shelves, in bars and restaurants. The essence of our stage is the possibility of quick access to data about the validity and taste of the goods, which customers will buy without further ado. To actualize this idea, we create an entire database that contains the reality and assumptions about each mixed refresh.

Authentication of goods

NFC-labels added to each container are used to find data about a particular drink. Currently the client basically puts their phone on the jug to get all the data about it and confirm its validity. There is no compelling reason to shoot an item mark or enter its name using the console - the NFC tag and the Gese app will naturally play all the work required to recognize the merchandise.

Rating system and reviews

While affirming the legitimacy of items, buyers get the total scope of the survey left by other skeletal individuals. It is believed that unlawful merchandise on a regular basis affects the choice of a definite individual acquisition. When Yandex investigations have emerged, the accessibility of item surveys builds a 10% chance of purchasing - regardless of whether the audit is positive or negative.

Information on alcohol availability and pricing

Due to geolocation, clients can scan and see fees for mixed drinks at nearby stores. If the buyer is not sure which beverage to pick, he can swing to an inherent partner: man-made brain power will destroy the client's tendency further, suggest the most appropriate refresh of the vast database.

Social platform with prize payment for activities

Gese is a social stage where clients can convey their insights about items, distribute posts without anyone's web journals, and comment on different members' sections. For each action within the framework, calculate checking the NFC label when taking a refresh, the client is paid in cryptocurrency.

Represents the premiums of all market members

When creating the stage, we not only consider the client's requirements, but also the interests of sponsors, liquor makers and business people nearby. Gese is the perfect stage for promoting liquor among the target group. PR can use various apparatus to advance their goods and connect with client framework:

Position of priority items in suggestion setting
Publication and posting progress in online journals
Placement of information on accessibility and forecasts

mixed drinks at neighborhood stores, bars and restaurants; What's more, for creators, it is likely that using NFC-labels to confirm the validity of their items provides a very important advertising advantage. Brands that place labels on their jars as a result take advantage.

Business viewers who need to open a business in the liquor business can use the inherent crowdfinding stage. In the case of business showing enthusiasm to clients, business writers get fundamental funding and get loyal fans.

APPLICATION SCENARIOS

TECHNOLOGY

As a result of the block system analysis on the Graphen platform, we developed border block solutions that absorb the best quality of the Graphene economy, the ability to integrate with air blockchain and classical solution performance.

The products we receive from the Graphene grabbers receive an internal interaction architecture that allows us to perform a number of comparable deals ( limited technical characteristics of equipment ) and Etherealum networking functionality with its work platform for smart contracts - enabling to model any economy using Solidity. We are confident that this product will create a platform that is far superior to maternal solutions.

TREND MARKET

According to Statista's data, the alcohol market continues to grow steadily. So, in US alcohol sales increased from around. $ 176 to about. $ 223 million from 2006 to 2016. In fact, most countries experience moderate growth in the sales of alcoholic beverages.

GESE TOKENS PROJECT

Details of ICO

The gese platform uses three types of tokens for payment within the system and so on :

Main Token [ GSE ]
Second token [ GSEE ]
User token
Key tokens function [ GSE ]
[ GSEE ] tokens token purchase
Payment for bounty program
Trading on the external exchanges
Promotion post
Payment for NFC tags
Receive bonus for activity in system, delivery of used container

The internal [ GSEE ] tokens are only sold on the Gese internal exchange. [ GSEE ] cost is related to dollar exchange rate and does not depend on price fluctuations from token [ GSE ] The internal token function is the ability to write and like posts and comments etc. This type of token is added to the user's wallet every day to some extent.

INFORMATION

NAME OF THE TOKEN : GESE
TICKER : GSE
RELEASE PLATFORM : ETHEREUM
TYPE : ERC20
BASE PRICE : 5500 GSE FOR ETH
THE MINIMUM AMOUNT OF INVESTMENT : 0.1 ETH

Allocation of collected funds

Distribution of tokens relative to the sold ones

65% Investors are for sale
5% ( ICO + presale ) of which Presale
5% bounty
10% advisors- blocking for 6 months
10% team - blocking for 6 months
10% reserved

PRESALE

PRICE : 7857 TOKENS PER ETH
DURATION : 15 DAYS
START : 29.05.2018
SALE : 30%

ICO

HARD - CAP : 49 090 ETH
DURATION : 30 DAYS
START : 1.07.2018
SALE :

25% WITH REDUCE ON
5% EACH 5 DAYS UP TO 0

Roadmap

2016 : Research on creating anti-counterfeit tags
October - 2017 : Development of Gese project concept
March - 2018 : Launch Blockchain
April - 2018 : Launch the web platform beta version
May - 2018 : Launch of the mobile app
July - 2018 : ICO Launch
August - 2018 : Launch version of system release, token list on foreign stock exchanges
September - 2018 : Coverage of a large share of CIS alcohol market
October - 2018 : Development of AI
December - 2018 : Enter the Asian market in Europe
February - 2019 : Entering the North and South American markets